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We are a global leader in digital advertising technology. OpenX creates highly efficient, high quality programmatic advertising markets that deliver optimal value to buyers and sellers and evolves rapidly to support the growth of the digital economy across screens and formats. We do this via our proprietary technology that includes an SaaS multi-screen and multi-format ad server, a Real-Time Global Ad Exchange and a next generation Supply Side Platform (SSP)
We make it easy for publishers and advertisers to buy and sell advertising programmatically
How We Can Help You
Access to over 1200 publishers across US, EMEA, LATAM, APAC
Buy inventory in real time across all screens and ad formats
Direct Integrations & Private Exchanges for first look opportunities
Dedicated in-house team of traffic quality controllers to guarantee high quality traffic
When Device Recognition and Programmatic Buying Intersect
For marketers to make the most of mobile they need to deal with a number of challenges: issues of addressability, attribution, ad format, how to recognize and reach audiences programmatically. This paper, written jointly with AdTruth, describes how mobile RTB – enabled by a new approach to device identification – addresses these challenges.
You’ll find OpenX hosting, attending, sponsoring, speaking, and exhibiting at a number of events.